Advertising a landing page with a single product has secrets you need to know! Our expert shares them in this video. Addon for Landing page building here:
0: 00 Intro
1: 02 Product pages VS Landing pages
2: 29 Why we advertise landing pages separately
3: 56 Tip#1 Keep in mind quantity breaks
5: 18 Tip#2 Be ready for larger budgets in scaling
6: 41 Tip#3 Lead to proper pages in remarketing
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When you advertise dropshipping goods on Facebook, you usually lead users to one of your product pages. These pages contain high-quality photos, a product description, product options, a price, customer reviews, and more. All these elements are meant to entice site visitors to make a purchase. However, there’s a problem.
A site visitor can easily leave the product page to see other goods,product categories, or sections of your site. As a result, the conversion rate for this kind of CTA page can be a little on the low end. So, how do you solve this problem? The answer is by creating landing pages.
A landing page is a stand-alone web page that potential buyers get redirected to when they click on ads. Unlike standard product pages, landing pages give visitors only two options — to exit the site or to move on to checkout with a purchase.
The conversion rate of a landing page with a single product is generally higher. Besides, they are much more useful in a number of situations – for example, when you want to test a new product or when you test an unknown niche.
AliDropship has developed an add-on that can easily create landing pages from any product pages on your dropshipping store. After that, you can start promoting them and gain profit.
However, advertising a landing page is a bit different from promoting standard product pages, although they do have a lot in common. In this video, the AliDropship team will share their experience in advertising landing pages.