It’s crazy how often I see people create lots and lots of content on their website and blog and get 0 business from it. Why would you spend all day creating or investing money and resources in creating content if it doesn’t actually convert into new business?
In this video, I’m going to go through ONE simple change you can make in your blogging and content marketing strategy to get more leads, appointments and clients every month from SEO and by ranking organically higher on Google.
– Free Masterclass: How to get 10, 15, 30 or More Predictable Appointments Each Month:
– How to create a marketing funnel [real life example]:
– Example of my blog:
So, what is this change to get more leads from your blog?
All you need to do is send people from your BLOG POST CONTENT to YOUR MARKETING AND SALES FUNNEL!
I know it sounds so simple, but almost every day I keep seeing more and more people create content without ANY call-to-actions. Nowhere on their content are they sending people to a marketing and sales funnel to generate leads from all the content they’ve spent time creating.
This means that people will just go to your content and leave.
So, how do you send people from your blog content to your funnel?
Here are a few tips:
1. Have multiple links in the content itself and in and around the blog post (maybe even include some images) that send people to your funnel
2. Retarget people that visit your blog content on Facebook, Instagram and thousands of other websites using AdRoll
Make this one change or tweak in your content marketing strategy and see how quickly you can start increasing your website and blog conversions.
Hope that helps!