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How To Map Out Your Sales & Marketing Funnel
Marketing involves a lot of costs. However, by mapping out your sales process, you can get the maximum out of your investment and make your marketing a source of income.
This process works for companies of different sizes. Be it a multinational or even a sole entrepreneur enterprise
The incoming traffic needs to be mapped out starting from the traffic leads to the point where the lead becomes a client. This forms a funnel because a lot of traffic is fed into the funnel and is trimmed along the way narrowed leaving only the smaller qualifying percentage at the end.
You will need to work out who qualifies to work with you following certain criteria that you have established.
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