How to use FEAR to boost your sales? (Ethically)

Ditto simplifies Insurance – T

Fear-based marketing is the use of consumers’ fears to motivate them to purchase a product. The consumer buys fearing the consequences of not buying.

Fear marketing is extensively used to sell insurances, that’s why we recommend you to use Ditto to: Understand your policy – before taking any decision.

In this video, we will learn, how brands did this successfully? How as a customer you can safeguard yourself from the trap of fear marketing? And how you can do it ethically for your business?

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