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Here’s how to AROUSE DESIRE and get people to TAKE ACTION and support your business.
These are the last two stages of the AIDA model, a proven strategy for growing your business, so if you haven’t seen the videos on AWARENESS and INTEREST, check out the last 2 uploads.
The first thing you need to know is that interest and desire go hand in hand. If you recall from the last video to generate interest, you need to let PEOPLE know what your product or service can do for them.
Now to arouse desire and get PEOPLE to a place where they feel they absolutely need what you’re selling, you need to convince them that your product or service works. To do this, you need more social proof and testimonials to prove that what you’re offering is exactly what they need.
ACTION is the final stage in the model but is often overlooked so don’t make that mistake. To have a complete funnel, you must be very clear about what you want people to do next.
Don’t assume that because you’ve aroused desire people will automatically convert. Never leave the prospect asking themselves… Now What?
#marketingfunnel #aidamodel #salesfunnel #marketingstrategy #entrepreneur
