A sales funnel illustrates the path that a potential customer takes when purchasing goods or services. It helps in the identification of potential gaps in the process where prospects are losing interest. Creating an effective sales funnel helps in defining a focused sales and marketing strategy. In this course, we’ll understand the three stages of the sales funnel in detail with examples. We’ll also see how a sales funnel is different from a marketing funnel and sales pipeline.
00: 00 – Introduction
03: 03 – Agenda
05: 00 – What is a sales funnel?
15: 06 – Need for an effective sales funnel
19: 26 – Sales funnel stages
29: 31 – Sales funnel example
34: 53 – Sales funnel vs sales pipeline
36: 42 – Sales funnel vs marketing funnel
38: 38 – How to build a sales funnel?
41: 05 – Fixing a sales funnel
45: 42 – Creating content for different stages of a sales funnel
48: 06 – Summary
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