The Big Takeaways For Digital Agencies From Highlevel’s LevelUp Day | Office Hours with Mike Cooch

These are open Q&A calls with and founder Mike Cooch to answer any questions you may have or help you get un-stuck in building your business.

These are pure Q&A calls…here is what we covered:

In this call, we spent a lot of time discussing the big announcements from Highlevel (GoHighLevel) at their LevelUp Day – of which there were many.

How do these announcements impact the Digital Agency community? What new opportunities are created for Highlevel users?


Learn more about Go Highlevel CRM software and why Mike Cooch from believes it’s the most important tool for Digital Agencies selling to the small business marketplace: l

Get our free course on how to accelerate the growth of your Digital Marketing Agency: r


00: 03: 07 How I use my iPhone as a webcam for these calls. The new microphones and lights I just bought to upgrade my tech.
00: 06: 14 HighLevel Level Up Day recap (Including major announcements)
00: 14: 10 The importance of getting client onboarding down to a science
00: 17: 35 Activation – the number one factor in getting clients to stick around long-term.
00: 19: 52 The first 30 days in the life of a Digital Agency customer determines your long-term success with them
00: 21: 41 How to get scalability in your onboarding process
00: 29: 18 Using Gloria Foods to sell to and service restaurants with Digital Menus and other digital marketing agency services
00: 32: 49 How to calculate gross margins, why they are so critical, and why you can’t settle for anything less than a 50% gross margin (and that’s most likely just enough to keep your business on life support)
00: 39: 29 Differentiate yourself in the small business community through content (Ex. YouTube Shorts, Instagram, Tiktok)
00: 43: 34 Pick your niche within the restaurant space. Are you an experience/image-based restaurant, or are you more price point-focused?
00: 46: 32 Do you recommend using GoHighLevel funnel builder versus website builder?
00: 48: 02 Should I be a full-service digital agency or a productized services, lower price points, not custom, recurring revenue?
00: 52: 42 If you’re selling a lower price point service – like Highlevel SaaS, how do you have the budget to run ads to scale quickly?
00: 55: 29 After HighLevel Level Up Day, can we use GoHighLevel for email newsletters now?
00: 57: 34 Instagram update: All video formats are consolidated into one videos channel on their platform
00: 59: 26 What is an RSS feed and how does it fit into the marketing program?
01: 03: 57 Level Up Day additional recap: GoHighLevel is rolling out a new SMS platform. No need to use Twilio anymore.
01: 05: 39 Update on Pinterest’s new video format
01: 06: 34 Selling SaaS and how to model adding to your client base every month with automated services to scale up to 5 figures a month quickly.
01: 13: 51 Are there any other credit card companies that integrate with GoHighLevel?
01: 15: 58 What are you most excited about amongst all the Highlevel updates?
01: 19: 46 How does HighLevel new SMS work?
01: 21: 31 When doing content for marketing, how do you get customers on these different social media platforms when they have no interest in being active on them?
01: 24: 46 When focusing on one marketing system or product, would you recommend Reputation Management as a good service in Highlevel or do you suggest something else?


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