This video is a segment from Growth Decoded — A show that helps you grow your business by investigating the customer experience, one piece at a time!
In this episode we investigate “Landing Pages” — and in this segment specifically, we talk through tips to improve your landing page after it launches. We hear from Conversion Copywriting and Conversion Rate Optimization expert, Joel Klettke.
He talks about quick wins, rules of thumb, and things to avoid like large blocks of text or unbacked claims.
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